Posted by : Sivapriya Thursday 19 April 2018

               Since mobile app development is transforming our lives by turning unfeasible things into reality, Artificial Intelligence is not only a hot topic in the field of science but also a topic of exploration and development in the business industry, purposely in the industry of mobile app development.

             These days, AI is not limited to Apple’s Siri anymore, but it is growing much more than our imaginations and the time is here to see mobile app developers putting more of artificial intelligence together in their endeavors.

Introduction to Artificial Intelligence :

           Well, AI or artificial intelligence is the branch of science that usually design and develop intelligent machines that totally work and react like humans. It is a brilliant way of impacting aptitude to advanced machines so they can troubleshoot problems themselves even more accurately, efficiently and rapidly than before.

          A big number of well know companies and organizations are successfully using artificial intelligence in their business operations not only to accomplish their business process efficiently but to boost the productivity as well.

             As mobile app development companies are using AI in business app development projects, it can boost competency of a company or business as it provides more personalized, relevant and flawless customer services at the end. Companies can easily understand customer behavior just by using the data collected by artificial intelligence in mobile apps.

Role of AI in Mobile App Development :

            Affirmative business growth and user engagement are the core factors that are proving the significance of the use of artificial intelligence in mobile app development services.

                 There are a lot of things that make huge difference between mobile apps developed with and without artificial intelligence such as
  • Collection of users’ data by analyzing the behavior and usage pattern of the app.
  • Use of the location, contacts and daily behavior to allow the app to serve users better than before.
  • Generating the maximum revenues with satisfactory and user-friendly user interfaces.

           There is nothing wrong to say that it is the time to experience big change in performances and process as we are now getting more AI and machine learning-driven apps from mobile app development companies. We have a lot of live examples of trending mobile app technologies in our mobile phones that are using artificial intelligence such as Google assistant, Siri and Contra etc.

            Now in this digital age we can feel free to say that increasing growth of artificial intelligence is empowering new opportunities and possibilities in mobile app development services. A mobile application developed with artificial intelligence is designed in a way that it can make right decisions itself, resource your finances and most importantly consider advantages or disadvantages for you. Similarly, devices and machines created with artificial intelligence technology have beaten the humans in almost all walks of life.

            In the same way, increased use of AI in the mobile app development services has enabled the mobile users to entirely refill the existing user-experience with an amazing one. Due to the availability of artificial intelligence in mobile application development, gigantic amount of data is available to the businesses or organizations in terms of customer spending hours, purchasing behavior, user interest and so on that can be used for productive business decision making process.

           Thorough this way, mobile app technology can understand the customer behavior quickly and provide thorough insights of the customer preferences to the concerned entities for making the business process more efficient accordingly.

               Predictive reply is one of the plus points for mobile app developers that they can use to make their apps better than ever as it is the communication between user and the device where artificial technology used in the app understands the conversation and responds it accurately without mixing things together. For example, Gmail app (powered by Google) has been designed with a latest feature of Smart Reply that uses artificial neural networks to arrange and send suitable responses to the emails received.

                Artificial intelligence and its role in mobile app development is just undeniable as it enables a business or brand to provide personalized user experience to make things easier and efficient. For instance, My Starbucks Barista is a mobile application and the user just have to tell the app what they want and the app would automatically place the order for its user based on the given partialities by its own.

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